Sibs & Kids

I was tasked to create the promotional products for the GVSU Sibs & Kids event 2025.

This event is a yearly tradition where siblings or children of GVSU students are invited to partake in a weekend of activities around campus.

The client wanted a full package that includes; 42X72” banner that hung in our student center, posters to be posted across campus, pluggers to hand out at tabling events, social posts, a web header, and yard signs. Special deliverables for this event included; a photo backdrop, a string bag, and a T-shirt design.

The client had requested a camp themed rainbow design with white graphics for this event.

Once I had chosen the rainbow image for the background, I used procreate to illustrate a camping scene in front of the GVSU entrance archway that would become the main logo used for the event.

For the backdrop design I had included camping assets as well as an illustration of the university's mascot, Louie the Laker.